Trees For Cities
Packaging Desing // BRANDING // PRINT DESIGN // ILLUSTRATION
Objective
To develop a multi-package concept for the charity Trees for Cities, promoting urban reforestation through visually compelling and functional designs. The package incorporates eco-friendly materials, container designs, and mockups, emphasizing the significance of tree planting in urban environments while enhancing the initiative’s visual impact.
TOOLS USED
Adobe InDesign
Illustrator
Photoshop
Sketches
The sketch of this package highlights its simplicity and functionality through a clean, rectangular shape with minimal folds, making it easy to assemble. The design includes corner tabs and a hinged lid for secure closure, ensuring the package stays intact while providing effortless access.
Seed Pack Dieline
Seed pack, used in donation campaigns where supporters receive seeds as a token of appreciation. The design is structured as a flat layout, ready to be folded into a small package that can securely hold seeds.
Seed Pack Final
This seed package is designed for the "Trees for City" project and is given to donors as a thank-you gift for their contributions. It includes a small packet of seeds along with clear planting instructions on the back, making it both a meaningful and practical gift that promotes urban reforestation efforts. The package’s design aligns with the project's eco-friendly mission, creating an engaging experience for donors while encouraging them to plant and grow their own trees.
Dieline
This dieline represents a simple rectangular box with a hinged lid, designed for a minimal yet functional package. The layout includes four corner tabs for secure assembly, with rounded corners on the top flaps for a smooth closure. The design is focused on clean lines and efficient folding, adhering to a minimal approach while maintaining structural integrity and ease of use.
Final Design
The design leverages eco-friendly materials and emphasizes the importance of tree planting in urban areas. By incorporating vibrant and nature-inspired graphics, the package captures attention and effectively communicates the environmental message, encouraging community involvement and support for urban greenery.
